During my time in the Intro to Strategic Communication and Design class, I had the exciting opportunity to work on a CoolHaus Ice Cream campaign. Over the 8-week course, I honed my Adobe skills, mastering Photoshop, InDesign, and Illustrator, while also gaining valuable knowledge in marketing and research techniques.

As part of a dynamic three-person team, my responsibilities included conducting target audience research and spearheading the development of our media pitch (linked below).